At the beginning of 2020, before the pandemic, Hoff’s Bakery fired dozens of its immigrant womxn workers that had dedicated 7-13+ years of work to the family business. Hoff's Bakery was founded 33 years ago by Vincent Frattura and his wife, Donna. Hoff’s originally operated out of a 30,000 square-foot facility in Medford until March 2016 when they relocated to a 100,000 square-foot facility in Malden, a 19.5 million dollar investment supported in part by Economic Incentive Program Tax Credits.
Despite the family values Vincent claims to hold close, Hoff’s fired a group of long-time workers and had them apply through a temp agency, Masis Staffing Solutions. Since the pandemic has pushed thousands of black and brown womxn out of the workforce, the immigrant womxn workers were left with few options; in order to continue working after their terminations at Hoff’s, they were instructed to apply for employment under Masis Staffing. After 2 months of working at Hoff’s under Masis Staffing, they were fired without explanation.
We have asked Vincent Frattura multiple times to have an hour long meeting with the womxn that have been out of work and have been struggling to feed and keep their children warm and safe during the pandemic. We are demanding a meeting to obtain an explanation for the blatant disregard for the livelihood of these families. We are also asking that Vincent provide restitution in the form of severance pay.